GoGo Kimbap, a new Korean restaurant specializing in kimbap, opened just two weeks ago and has already made a significant impact through influencer marketing. Despite not having a website, their first collaboration with an influencer was posted just 10 days ago and has already received over 42,000 views. This rapid success has resulted in gaining over 1,000 followers within two weeks, providing a strong customer base that receives updates directly from the business.
Their last four collaborations have collectively garnered 111,000 views, making GoGo Kimbap’s launch one of the smoothest restaurant openings in Canada. Influencers highlighted GoGo Kimbap’s wide selection of over 10 different kimbaps, along with offerings like Dubap, Udon with various sauces, and fried snacks. The influencers also promoted their opening specials, which include free fries with a $20 purchase or free Tuna Dupbap, Kani Dupbap, or Original Tteokbokki with a $30 purchase. Recommended dishes include Tuna Kimbap, Wasabi Bulgogi Kimbap, Rose Bulgogi Udon, and Jjajang Sausage Udon.
This early success showcases the power of influencer marketing in quickly building a customer base and driving engagement. GoGo Kimbap aims to continue leveraging this strategy to expand exponentially, and so far, their efforts are proving highly effective.
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Read why influencer marketing is the most effective form of marketing for restaurants: https://blog.nubtle.com/restaurants/all/Korean/